HP WOLF
SECURETY
Metajive, 2022
HP Wolf Security faced a critical challenge: their powerful solutions lacked the brand credibility to match. We transformed that narrative. Leading my team at Metajive, we redefined their product story and global digital experience, establishing HP Wolf Security as a trusted leader in the face of escalating cyber threats.
Project Scope:
Global Digital Stratgy
UX Design
Copywriting
UI Design
Illustration
Lottie Animation
HP Wolf Security faced a critical challenge: their powerful solutions lacked the brand credibility to match. We transformed that narrative. Leading my team at Metajive, we redefined their product story and global digital experience, establishing HP Wolf Security as a trusted leader in the face of escalating cyber threats.
Project Scope:
Global Digital Stratgy
UX Design
Copywriting
UI Design
Illustration
Lottie Animation
Through deep strategic analysis, we uncovered the core of HP Wolf Security's potential. Collaborating closely with their global team, we navigated complex perspectives to craft a compelling content experience.
Leveraging a new HP Visual ID system, we translated intricate security concepts into digestible, visually dynamic web content. By strategically employing typography, color, animation, and illustration, we created an experience that resonated intellectually and viscerally, solidifying HP Wolf Security's authority.
