It was a simple Idea, women, the dominant members in social media, love to talk about how they feel. This is a centerpiece to their thinking and communication. SRSLY delivered a wide array of curated design treatments allowing our members to express “how they’re feeling” in visually dynamic ways, with just a couple taps of the finger.

The brand, UI design and curated design treatments were crafted with a female audience in mind, while avoiding being exclusive to any gender.